Arts + Exhibitions
DEAG is committed to creating the greatest possible success for artists and their business relationships, while enhancing the live event experience for fans. Our approach is quality in everything we do, as well as a long-term commitment to our partners. DEAG’s core business is the production, marketing and sales of live concerts, shows and entertainment spectacles. We approach each event individually and create additional value through our specialized and experienced European network. Over 45 years of successful promotion have created stability, synergies, professional structures and in-depth knowledge of national and international markets, which are used to the benefit of the artists.
As twilight falls, the magic begins – and that’s why exceptionally beautiful and mostly listed parks, zoos and gardens are transformed into luminous, mysterious landscapes at Christmastime. The Christmas Garden is an elaborate open-air audiovisual production that takes place between mid-November and early January at sites, some of which are UNESCO heritage sites. Impressive architecture, the tranquility of nature and technically skilful light art are combined with specially composed music and soundscapes. A circular path of around two kilometers in length leads visitors through a world of inspiration with imaginative lighting installations and enchanting sound designs.
The Christmas Garden celebrated its premiere in Berlin in 2016 and was a surprise success. In 2024, the event format was presented at 15 locations in five countries: In addition to eleven events in Germany, these included the Recinte Modernista de Sant Pau in Barcelona, the Parc de Saint-Cloud in Paris and Windsor Great Park near London. Around 1.6 million guests visited the Christmas-illuminated parks and gardens in Germany, France, Italy, the UK and Spain.
Founded 1946 in Berlin as a traditional handicraft business, the company represents a successful lighting specialist led in the third generation by the lighting designer Andreas Boehlke. Electric installations are at the center of the business but new areas have also been developed. We offer various lighting concepts for any occasion such as for trade fairs or Christmas lighting in the City of Berlin, for example on Kurfürstendamm, and at locations across Germany. Light architecture as facade projections and video mappings augment the range by illuminating sights such as Brandenburger Tor, Unter den Linden, Berliner Fernsehturm and many more. Inspired by light art, Boehlke and others created the Festival of Lights and “Berlin leuchtet”. International projects were performed with tradeshows of well-known car manufacturers in Geneva, Barcelona and Málaga or even with the extraordinary occasion “Lighting in Djibouti”. We turn our passion for lighting technology into professional illuminations of every kind and colour. Cooperating with DEAG and the magical Christmas Garden has been the perfect addition and has become a highlight of our work.
DEAG Arts + Exhibitions successfully commenced operations with the presentation of the globally renowned exhibition “Nathan Sawaya’s The Art of the Brick” in Hamburg in 2016. With over 100 artworks made from more than 1 million LEGO bricks and 2 million visitors worldwide, this exhibition is truly unique!
DEAG Arts + Exhibitions exclusively presented “American Valhalla – Iggy Pop – The Art of Post Pop Depression” by photographer Andreas Neumann, featuring works by Matt Helders, in Germany. In the 2018/19 season, DEAG Arts + Exhibitions promoted and hosted the original “Harry Potter™: The Exhibition” at Filmpark Babelsberg—an exhibition that captivated an incredible number of Wizarding World fans globally with its presentation of dramatic, Hogwarts™ movie set-inspired displays and the astonishing craftsmanship behind authentic costumes, props, and creatures from the films. Most recently, the TIM BURTON “Labyrinth” exhibition in Berlin delighted countless visitors from around the world.
DEAG Arts + Exhibitions offers full-service promotion and organization of exhibitions and possesses local and national expertise, thanks to the wide-ranging network of the DEAG Group and its partners.
On two summer nights, Potsdamer Schlössernacht is celebrated with art and music, culinary delights and the enchantingly illuminated castles at Sanssouci Park, a UNESCO World Heritage Site. The historical buildings and the park with its fountains and waterworks set the stage for various artists- perfectly presented using spectacular light arrangements and opulent visuals.
Kultur im Park GmbH (KIP) is a joint venture between Concert Concept Veranstaltungs-GmbH, the nucleus of DEAG-Holding, and Mediapool Veranstaltungsgesellschaft mbH. Mediapool plans and realises technical concepts for events, trade fairs and exhibitions on behalf of Berlin institutions in the areas of culture, science and politics.
TimeRide GmbH was founded at the end of 2016 by Jonas Rothe in Munich. The vision was to turn the age-old dream of time travel into a reality. Each TimeRide is unique, but they share an overarching concept. As part of a guided exhibition featuring three different stages, visitors can journey back in time to a historical period that has come to characterise the city. in Cologne, you can experience the imperial age at the dawn of the 20th century. in Dresden, you can travel back to the year 1719, to the heart of the Baroque era. In Berlin, you can experience a divided city up close and travel along the Berlin Wall in a classic tourist bus from the sixties. At Checkpoint Charlie, you’ll meet the harsh border guards and then drive through ailing East Berlin via Friedrichstraße, past the Brandenburg Gate and along Unter den Linden. In Munich, you can hop on the legendary, but never built, peacock carriage of Ludwig II. You will fly through the history of Bavaria: across Munich, to medieval Nuremberg, to the Fuggers in Augsburg, to Regensburg, over the Alps to Neuschwanstein. Embark on a thrilling journey through Frankfurt and experience the pulsating life in the Main metropolis on the threshold to modernity in the 19th century.
